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Thought Leadership
  • July 30th, 2021

Wilmington Trust Endowment and Foundation Update

Key 2021 Trends for the Endowment, Foundation and Nonprofit Marketplace

  • Digital, Digital Storytelling, Fundraising / Resource Mobilisation

Our founder and CEO,  Elizabeth Ngonzi who led an educational session for Wilmington Trust on June 30, 2021, commented in its July 2021 Endowment and Foundation Update that: “ Despite severe budget cuts due to the global COVID pandemic, according to Blackbaud, online giving grew an incredible 21%, as compared to a 2% increase in overall giving in 2020. These extraordinary results coupled with the shift of many of our professional interactions to a virtual format, indicate that the organizations that will be in the best position to rebound from the pandemic are those that understand how to differentiate themselves through effective digital storytelling and fundraising that align with donors’ priorities.

Read the whole article to learn about Key 2021 trends Wilmington Trust has identified for the endowment, foundation, and nonprofit marketplace.

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